Laura Holmes McCarthy

Ceramics
Portfolio + Practice
  1. Form + Dysfunction (2024)
  2. The Beck (2023) 
  3. Idle Haus (2024)
  4. Raw Matter (2022)
  5. Deoptimization (2022)
  6. Edition for Mara Hoffman NYC (2022)
  7. Rescue Cats
  8. Instagram
  9. Shop
  10. CV


Advertising and Branding
Creative Direction
  1. CareerBuilder
  2. Cider
  3. Visa “Money is Changing” Y1
  4. Visa “Money is Changing” Y2
  5. Athletic Greens
  6. Google Workspace
  7. RedDrop
  8. UV1 Drumheads
  9. NYXL Guitar Strings
  10. Visa Tap To Pay
  11. El Camino Travel
  12. Tide Vivid White
  13. Additional Clients
  14. Resumé


Laura Holmes McCarthy —
Info
  1. Strategically-minded Group Creative Director with a generative, experimental, and empathetic creative philosophy.
  2. Copywriter by trade, with an expanded focus on brand architecture, brand voice and guidance, and holistic full-funnel advertising approaches.
  3. Emerging ceramic artist with an active practice in downstate NY.

Mark

5. Deoptimization | Grinnell Library 2022






 On view September 1 - 31, 2022
          Laura Holmes McCarthy’s work explores emotional connectivity through tactile, functional objects. Her practice is the product of her personal history–a long career in digital media, a familial tradition of craft, and recovery from the experience of complicated grief in early adulthood–all of which inform her desire to create physical multi-generational pathways in a material culture increasingly defined by digital artifacts.

This body of work represents a purposefully slow and un-optimized way of working, counter to current cultural trends towards efficiency, friction reduction, and streamlined design. Surfaces bubble and drip, cultivating tactile awareness. Machine-inspired silhouettes shaped with hands create subtle imperfections that quietly speak to their human origins. Forms are built with intentional awkwardness–a too-small handle, a slumping spout, or an unevenly-weighted belly–forcing intentionality upon the people who use them. They possess a range of functionality, without ever becoming entirely dysfunctional.











Mark